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Woman in a Field

THE DIVERSIFI DIFFERENCE

When we come together, we deliver real understanding and deliver real results.

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What works in Budapest, doesn't work in Bangalore.

What works in Buenos Aires, doesn't work in Byron Bay.

What works in Birmingham, doesn't work in Brussels.

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We show you how, why and what to do. See the Diversifi Difference below.

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01

Image by Tetiana Bykovets

CONSUMER GOODS

Our relationship with food is so different by country. This behavioural insight and design programme for Mondelez looked at how indulgence varied cross culturally and designed packaging to reflect that globally.

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North America, UK, LatAM, India

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Implicit & Behavioural Research

Behavioural Insight

Behavioural Design

02

DIGITAL COMMERCE

How we buy things in digital commerce is so different by country. In this training programme for Amazon, we trained teams on the cultural differences across a number of intervention and nudge programmes globally.

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France, Italy, Spain, Germany, UK, Japan

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Behavioural Training

Behavioural Intervention

Delivery

03

Newspaper

GLOBAL MEDIA

How we sign up to digital subscriptions so different by country. In this digital redesign for The Wall St Journal, we designed customer journeys that reflected the cultural differences of the audience.

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North America, Europe, Asia

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Behavioural Intervention

Behavioural Design

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COMING SOON

04

WORLD HEALTH

How we cook and season food can be so different by country. In this intervention programme, we show how cultural differences in salt intake can be mediated and lead to better health outcomes.

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Europe

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Behavioural Insights

Behavioural Intervention

Behavioural Design

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Image by Faran Raufi

COMING SOON

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